Dr. Sultanul Azam Chowdury
Empowering students, organizations, and leaders through cutting-edge research, high-impact teaching, and global consultancy.
20+
Years Experience
3.4K+
Student enrollments supported
600+
MSc/MBA dissertations supervised
Dr. Sultanul Azam Chowdhury is a British academic, consultant, and senior marketing leader with more than two decades of experience in global education, curriculum development, and customer experience consulting.His mission is to bridge academic research and real-world impact through innovation in higher education and professional consultancy.
Areas of Expertise
Higher Education & Leadership
20+ years in course design, PhD supervision, and MSc/MBA module leadership.
Marketing & Digital Strategy
Leader of top-rated modules in digital marketing, relationship marketing, and brand strategy.
Global Consultancy & Advisory
Projects with Barclays, ADNOC, Formula 1, LVMH, and state institutions across Africa and Asia.
Research & Publications
Contributor to ABS-ranked journals, author of books, and keynote speaker at global forums.
Academic Leadership
01
University of Hull (2009-2023)
- Led PG Admissions strategy: Enrolled 3,400+ students
- Developed new MSc/PG programs including Healthcare Management
- 600+ dissertation supervisions completed
02
Regents University London (2020-2024)
- Course Leader: Business Foundation
- Module Leader - MSc: Marketing Management for Digital Analytics, Entrepreneurship Theory
03
University of West of Scotland (2021-Present)
- MSc: Theoretical Perspective in Digital Marketing
- Strategic Marketing Management
- UG & MBA Dissertation Supervision
04
University of Law (2021-2023)
- Taught Contemporary HRM (PG), Business Foundations (UG)
- Led India-based UPES delivery for "Essentials of Management" and "Leading Change"
Global Consulting Projects
Trusted by World-Class Organizations
Publication & Research
Spiritual Capital – A Driver of Community Wellbeing
Journal of Sustainable Tourism (ABS 3*)
Communicating Adoption in Non Binary Frames
Academy of Management Journal (ABS 4*)
Intersectional Identities in Entrepreneurial Marketing (Vietnam)
Tourism Management
Succession Planning in Ethnic Businesses (UK)
Family Business Review
Framing in Health Comms for SE Asians
Journal of Public Policy & Marketing
Edited books and Book Chapters
Gutsy Leadership
Author Mohamed Zairi (ed.)
Book chapter- Excellence Tetralogy: Gutsy Leadership
ECBPM Publishing House, 2010
The continuity and sustainability imperatives
Author Mohamed Zairi (ed.)
Book chapter- Excellence Tetralogy: Gutsy Leadership
ECBPM Publishing House, 2010
Keynote Speaking & Conferences
25+ International conferences across UK, Europe, Middle East, and Asia
British Academy of Management (BAM) UK–2023
Gender Equality and Women Empowerment in Bangladesh
Case study on tea garden workers in Sylhet
Global Islamic Conference – Turkey, 2015
Consumer Alienation in Halal Consumption
Consumer behavior, market exclusion, and ethical marketing
IUC IKBID 2019 – Bangladesh & Vietnam
Spiritual Capital as a Driver for Community Wellbeing & Sustainable Tourism
Role Keynote Speaker
University of London Annual Business Innovation Conference - 2014
Subliminal Advertising and Consumer Psychology
University of Greenwich
Spoken at 25+ International Conferences
Let's Connect
Whether you're interested in academic collaboration, inviting me as a keynote speaker, or exploring consulting opportunities, I'd love to hear from you.
Dr. Sultanul Azam Chowdhury
Educator. Consultant. Researcher. Thought Leader In Marketing and Management.
(44) 7551 411551